Luxury safaris and wildlife adventures



See the world with those you love

A safari is a great way to spend quality time with your family in the great outdoors, and the right kind of experiences can have profoundly positive effects on young and old minds alike.

Niarra can create an adventure tailored to your family, whether it be simply ensuring a babysitter is on hand wherever you go, or a fully private safari expedition for three generations.

Get inspired by our top family trips and contact our team of Travel Researchers to start planning your own.

Elevating different perspectives

Our stories

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What makes us different

Why Us

Purple Horizon Travel is a forward-thinking travel company headquartered in London born out of a passion to do things differently.

In Swahili, a Bantu language spoken by millions in Eastern, Central and Southern Africa, the name Niara means “with utmost purpose” and our team are united by a passion for exploration and a belief that the right kind of travel can make the world a better place.

Our Travel Researchers are here to create incredible trips with a positive impact for you.

  • Unforgettable experiences

    Creating your trip is entirely collaborative and our Travel Researchers are here for every step.

  • Positive impact

    Curated sustainable experiences and accommodation that maximize the benefits to local people and place.

  • Fairness and transparency

    An open, competitive pricing structure that ensures more money goes to where it’s needed in the destination.

  • The world is at your feet

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